Open a furniture workshop from scratch. Organization of a business for the production of cabinet furniture


* Calculations are based on average data for Russia

1,132,000 rubles

Minimum start-up capital

40%

Profitability

8 months

Payback

519 560 ₽

Net profit

The goal of the project is to create a furniture production for the sale of wood furniture products in a city with a population of 500-800 thousand people.

To implement the business idea of ​​a furniture manufacturing enterprise, production premises are rented in an industrial area of ​​the city. The total area of ​​the premises is 350 m2, where the production workshops and the sales office are located.

Target audience - middle-income families who renew furniture every 3 years and prefer unique, quality furniture from natural materials... The price segment is medium.

Key Benefits of Furniture Manufacturing Business:

    relatively small amount of capital investment;

    manufactured furniture is a general consumer product, which provides a wide target audience;

    the profitability of the furniture manufacturing business can be as high as 300%.

The initial investment in furniture production is 1,132,000 rubles. Investment costs are directed to the renovation of the premises, the purchase of equipment, the arrangement of the office, the initial purchase of raw materials and the formation of working capital. Own funds will be used to implement the project.

The financial calculations cover a three-year period of the furniture production project. It is planned that after this period, the institution will need to expand its production and range of products.

The net monthly profit of the furniture production project upon reaching the planned sales volume will amount to 519,560 rubles. The return on sales in the first year of operation will be 25%. Upon reaching these indicators, the initial investment will pay off in the eighth month of work. The integral indicators of the project's effectiveness are presented in Table 1.

Table 1. Key performance indicators of the projectfor the production of furniture

Profitability of furniture production

The active growth in housing construction and the number of purchase and sale transactions in the residential real estate market resulted in an increase in demand for furniture. Buying a new home is always associated with the need to buy furniture. It is possible to notice these trends by comparing the dynamics of housing commissioning and the volume of the furniture market - the peak falls on 2014, followed by a decrease in both indicators, which is associated with the crisis. By monitoring the performance of the construction market, it is possible to predict the situation in the furniture industry.

The active stage of development of the furniture market falls on 2011-2014 - it is during this period that the volume of the furniture market is increasing. The sharp drop in volumes in 2015 was caused by two trends at once: first, a decrease in effective demand; and secondly, by a sharp fluctuation in the exchange rate, which contributed to the ousting of foreign suppliers from the market.

As of 2014, the share of furniture from abroad was about 65% of the total sales. At the end of 2015 alone, furniture imports decreased by 45.8%. According to the estimates of the marketers of the largest furniture retailers, IKEA and Hoff, by the beginning of 2018 the share of the domestic manufacturer in the furniture market will reach 70%. This forecast opens up prospects for business development in this segment.

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For example, at the end of 2016, the real volume of the furniture production market continues to decline, but in nominal terms it remains at the same level, which is due to an increase in furniture prices. According to statistics, prices for furniture increased by 19.14% - this is the highest growth rate in the last 7 years. Thus, there is a decrease in the qualitative growth of the furniture market.

The crisis also affected the structure of the furniture market. The most significant changes affected the segment of office furniture and bedroom furniture. The first trend is due to the optimization of companies' costs in difficult times. The second trend is based on the fact that bedroom furniture is the least necessary in home furnishings. The least effect of the crisis is observed in the segment of furniture for kitchens and living rooms, as well as upholstered furniture... Consequently, the most promising segment of the furniture market is the economy class, which even in a crisis feels more confident.

The furniture market is one of the least consolidated retail segments. The top 10 furniture retailers account for 1/3 of the entire market, and the growth rates of the leaders' revenue in 2015 exceeded the growth of the market as a whole. The constant leader in the Russian furniture market is the IKEA company, which occupies 22% of the entire market. The annual growth rate of revenue was 14.7%. Experts predict a further increase in the share of large retailers, which will reach 40%.

At the same time, the Russian furniture market is characterized by a high level of competition. As of 2017, the Furniture of Russia catalog includes more than 14,000 companies, 5,000 of which are direct manufacturers.

The highest density of furniture production is noted in the Central and Volga Federal Districts - about ¼ of the total number of manufacturers are concentrated there. In the rest of the regions, the volume of retail sales significantly exceeds the volume of its own production. At the same time, it is more profitable for furniture manufacturers to sell their products within the region, which reduces transaction costs.

In cities with a population of 800 thousand people, various large retailers are represented, and it is very difficult to compete with them. In cities with a population of less than 500 thousand people, there are no network players and delivery in many online stores, which narrows the choice of the buyer and reduces the level of competition.

Another parameter of the furniture market is the trade format. According to a survey conducted at the end of 2016, one in five residents ordered furniture from an online store. In the first half of 2016, the volume of sales via the Internet increased by almost 47% and reached the level of 974 million rubles, which is 12.5% ​​of the total sales on the market. Almost half of the furniture chains have their own websites, but not all of them have an online selling function. Every year, the popularity of online furniture stores is increasing, as this allows sellers to reduce the cost of renting large trading floors and reduce the price, and online shopping is a more convenient option for buyers.

Ready-made ideas for your business

Combining trends Russian market furniture production, you can form the image of a successful furniture company: an economy class furniture manufacturer operating in a city with a population of 500-800 thousand people and selling products through an online store. These parameters will ensure constant demand, practically independent of the economic situation, reduce competition, reduce costs, which will reduce product prices.

Experts predict that the share of small and medium-sized enterprises in the furniture business will continue to grow and in a few years will reach 75-80%. The key task of such manufacturers is to find their niche in the market. For example, manufacturers of wicker furniture have almost no competitors in the market, and custom-made furniture is gaining popularity every year.

Recently, the demand for the products of furniture manufacturing workshops has been increasing - the exclusivity of the offer and the variability of production are important parameters when the consumer chooses furniture. This trend is supported not only by the taste preferences of consumers, but also by the development of the design services market, which almost doubled in 2014. With all the variety of choices presented on the furniture market, the consumer cannot always find suitable furniture that would match the design project.

The most rational way out of the situation is the production of custom-made furniture, which is carried out by small furniture workshops. This market segment is represented mainly in the middle and expensive segment, while the economy class is practically free.
The simplest option for organizing furniture production is to open a furniture shop.

The advantages of this format of furniture production:

  • does not require large investment costs;
  • to locate production facilities it is not necessary large room;
  • savings on equipment;
  • small price of finished products;
  • production flexibility.
The disadvantages of furniture manufacturing include:
  • innovation and imagination are the basis for business success;
  • handmade furniture is time consuming;
  • independent search for clients.
This format fits into the image modern manufacturer furniture. The implementation of this project involves the opening of a furniture shop.

Despite the obvious problems in the industry and fluctuations in demand for furniture products, this segment remains attractive for investors. The advantages of the furniture business include:

  • relatively small investment in furniture production;
  • a promising direction, interest in which will never disappear;
  • furniture is a general consumer product that provides a wide target audience;
  • business profitability can reach 300%.
The main disadvantage of the furniture manufacturing business is the fierce competition in the market. However, with a competent construction of production, you can occupy your own niche, in which competition will be minimal.

Thus, the prospects for furniture production, forecasts of growth in demand for this type of product and the advantages of furniture production allow us to speak about the investment attractiveness of such a business.

Determining the range of furniture production

The furniture company is engaged in the production and sale of wooden furniture - dining groups, as well as upholstered furniture - sofas and armchairs. The created furniture company positions itself as a "furniture workshop", specializing in manual assembly of products and the production of non-standard furniture for individual orders. The products of this enterprise are favorably distinguished on the market by the following indicators: low prices, custom-made work, a wide selection of equipment and upholstery, colors and materials of products, the possibility of online shopping.

The products intended for production are:

    Dining table, made of solid pine, painted with imitation of aging, dimensions: 110 * 70cm, tabletop thickness 4 cm;

    Chair, made of solid pine, painted with imitation of aging, dimensions: chair height 105 cm, chair back height 60 cm, chair back width 50 cm, seat width 52 cm, seat depth - 45 cm;

    Triple sofa, wooden armrests, folding mechanism - book, jacquard upholstery, dimensions: length - 240 cm, depth - 96 cm, height of the seat of the sofa - 40 cm, 2 decorative pillows, filler - spring block sintepon polyurethane foam, niche for linen. Additional design (carriage coupler, upholstery and color options, various models - 3-seater, 2-seater, corner, with and without folding mechanism)

    Armchair, the frame is made of laminated chipboard, plywood, coniferous beams; the seat is made of polyurethane foam and a block of flat springs. Dimensions: length - 750 mm, depth - 870 mm, height - 890 mm. Additional design (carriage brace, upholstery and color options).

Table 2 shows the competitors' prices for similar products on the market and the projected selling prices.

Table 2. Comparison of prices for the products of CJSC "Dion" and similar goods


In addition to the production of furniture, the workshop provides for a furniture banner service. The cost of the service is 1000 rubles for 1 meter of fabric work.

Marketing and sales of a furniture manufacturing enterprise

The target audience of the furniture company is middle-income families who renew their furniture every 3 years and prefer unique, high-quality furniture made from natural materials. The target audience of a furniture manufacturing enterprise is quite extensive, therefore, in order to develop an effective marketing strategy, it is necessary to divide the target group into subgroups of consumers:

    Successful clients are consumers of furniture in the middle price segment. The main criteria when choosing furniture: uniqueness of the offer, high-quality materials, production of furniture according to sketches to order, the possibility of delivery and assembly of furniture;

    Low-income customers occupy the highest specific gravity as part of consumers. The main criteria when choosing furniture: price / quality ratio, custom-made furniture in the budget category, provision of furniture hauling services.

The goal of the furniture manufacturing company is to satisfy the needs of all customer groups. At the stage of formation of a furniture company, the prospective consumers will be active Internet users - the audience attracted to the company's website by various marketing tools.

Ready-made ideas for your business

Since the workshop for the production of furniture focuses specifically on online sales, the main way of advertising is to create your own website, profiles in in social networks and their active promotion. The first stage is a professional landing page, in which it is necessary to indicate the range of products, production times, examples of work and current discounts. The development of a full-fledged website with the necessary functionality will be about 50,000 rubles.

More a budget option- creation of profiles on social networks and their promotion. In addition to the assortment of products in the profile, you can post photos and customer reviews, a list of services provided by a furniture workshop, useful information about various materials, information on furniture care, design solutions that fit your products, information on promotions and bonuses.

Also for the furniture manufacturing business the most effective way advertising is considered to be the placement of information about products on billboards. It is recommended to choose a billboard in the immediate vicinity of hardware stores, on the outskirts of the city. The average cost of renting one billboard 3 * 6 m for 1 month is about 23,000 rubles / month.

Another effective advertising tool will be the placement of booklets with a list of all the services and portfolio of a furniture company in hardware stores. The cost of such placement depends on the conditions of the hardware store and is negotiated individually. You can offer cooperation to a hardware store and a joint promotion, which implies the issuance of discount coupons in a furniture workshop with a fixed purchase amount. It is planned to spend 10,000 rubles on this method of advertising.

Ready-made ideas for your business

Also, an effective option for promoting a furniture manufacturing workshop can be the printing of advertising blocks in a specialized press. The cost of this type of advertising will be about 10,000 rubles.

Do not forget about such promotion channels as cooperation with private interior designers, design studios, furniture showrooms. The search for intermediaries must be carried out independently and offer them a percentage of the order amount in the amount of 10-20%.

Effective ways to attract the attention of the consumer are participation in all kinds of exhibitions and fairs, distribution of advertising materials, the availability of additional services and after-sales services: free shipping, assembly, one-year warranty for repair or replacement of the product in case of defects, etc.

One of the main tasks of marketing is to form public opinion and loyal attitude of consumers to the enterprise. Therefore, it is worth considering options for conducting a survey among customers, the results of which will make it possible to make the necessary adjustments to production, to take into account the requirements of consumers for products.

The use of this or that tool depends on the target audience of the institution and the project budget.

    Creation and active promotion of a profile on social networks VKontakte and Instagram. 10,000 rubles should be allocated to promote your profile on social networks;

    Creation of a personal website with a portfolio, price list, contacts and an order calculator function. The costs will be 30,000 rubles;

    Participation in furniture exhibitions and fairs.

Thus, 50,000 rubles are allocated for the promotion of a furniture workshop.

The most important part of marketing is sales forecasting. Table 2 presents a plan for the sale of products of a furniture workshop. Average order value may vary depending on order details.

It is planned to receive a corporate order for the manufacture of furniture. Therefore, you should search for clients among the corporate segment - these can be cafes, offices, beauty salons, etc. It is also worth considering the option of cooperation with a furniture salon, which will be ready to purchase part of the products for sale.

Table 3. Planned workshop salesfor the production of furnitureby product type


Thus, the planned amount of revenue for the first year of the workshop will amount to an average of 19,068,700 rubles.

Furniture production plan

The opening of a workshop for the production of furniture and the organization of production involves the following stages:

1) Selection of premises for production. Since it is planned to open a full-cycle furniture production, the area of ​​the premises must accommodate large-sized equipment. This will require a room with a total area of ​​300-350 m2, which will accommodate:

    production workshop - the place where woodworking machines and other equipment are located

    assembly shop - a place where furniture is assembled from pre-fabricated parts;

    paint shop - a room for paintwork;

    dryer - a place for storing and preparing raw materials before production;

    warehouse for finished products and warehouse for raw materials;

    production staff room;

    bathroom with shower;

    administrative staff premises, office premises.

In addition to the area for the production of furniture, the following requirements are imposed on the production premises:

    non-residential premises for industrial purposes, since the work of the workshop is associated with a high level of noise;

    first floor, two entrances. Since the unloading and loading of bulky materials is carried out, it is necessary to locate the production on the ground floor. Separate entrances are made for the shop and sales office;

    three-phase electricity 380 W, since some equipment requires high power to operate;

    availability of water supply, ventilation, fire safety systems, ease of access to the building, availability of a platform for unloading raw materials;

    lack of dampness and high humidity. The materials used in the production of furniture are afraid of moisture and dampness.

Finished products should also not be stored in such conditions, since upholstered furniture tends to absorb moisture and odors.

  • a heated room, which is also necessary to maintain the ideal quality of raw materials and finished products.

For the implementation of the project, a production facility is leased. Total area - 300 m2, cost - 50,000 rubles / month

2) Purchase of equipment. To ensure the production of a full cycle, it is necessary to purchase a set of equipment:

    planing machine - 70,000 rubles;

    thicknessing machine - 120,000 rubles;

    milling machine - 70,000 rubles;

    drilling and grooving machine - 50,000 rubles;

    copying lathe and milling machine - 150,000 rubles;

    grinding machine- 80,000 rubles

    painting equipment - 130,000 rubles;

    panel saw with manual feed of materials - 140,000;

    screwdriver and hammer drill - 15,000 rubles;

    other auxiliary equipment and tools - 50,000 rubles.

Thus, the total cost of equipment for the production of furniture will be about 825,000 rubles. With all this equipment, expect a simultaneous monthly production of 400 pieces of furniture.

3) Furniture production technology and organization of supply. Furniture production technology includes the following main stages:

    preparation of a product project;

    work on material cutting and parts manufacturing;

    material processing works;

    assembly of finished furniture.

For full-cycle furniture manufacturing enterprises, edged solid boards are the main raw materials. At the first stage of production, they are transformed into panels and after that furniture parts are made. The most popular types of wood are: oak, birch, larch, pine. The most budgetary option for the array is pine. It is this material that will be predominantly used in production. So chipboard and MDF boards are required.

To organize the production of furniture, suppliers of wood, paints, coatings, adhesives, accessories, fabrics, etc. will be required. The main requirements for suppliers are a well-known, proven company, the availability of all the necessary certificates, the ability to deliver. It is preferable to cooperate on a long-term basis with companies that carry out quality control, provide bulk discounts and the possibility of deferred payment.

4) Staff recruitment. Furniture production requires certain professional knowledge and skills, therefore, before starting production, it is necessary to select qualified employees. The main requirement for personnel is experience in working with specialized equipment. The staff must include: workshop specialists - 3 people, a production foreman with material responsibility for raw materials and equipment, a sales manager, a designer-technologist, a forwarding driver, a manager, an accountant.

5) Service form. Working with a client consists of several stages:

    the client's appeal to the company: the client contacts the manager and stipulates all the conditions of the order. The manager receives the order and hands it over to the designer-technologist, who helps the client to determine the design of the product, materials and develops an individual project.

    cost calculation, ordering: after agreeing on the project with the customer, the process designer calculates the cost of the work. After that, the manager coordinates the cost of the order with the client, draws up the relevant documents and takes an advance payment of 30% of the order amount. The deadline for the execution of the order is specified in the contract and is 30 working days.

    production and delivery of the order: upon the production of furniture, a delivery schedule is formed. To do this, the manager contacts the customer and approves the delivery time. The remaining amount of the order is paid upon delivery. The delivery service costs 300 rubles, and for orders over 20,000 rubles it is provided free of charge.

Organizational plan for the production of a furniture workshop

The initial stage of opening a furniture workshop is the registration of the business with government agencies. To conduct business, an individual entrepreneur is registered with a simplified taxation system (15% “income minus expenses”). Activities according to OKVED-2:

09/31/2 - Manufacturing of other furniture and individual furniture parts, not included in other groups, according to the individual order of the population;

47.59 - Retail trade in furniture, lighting fixtures and other household goods in specialized stores;

47.91.2 - Retail trade carried out directly using the information and communication network Internet;

31.01 - Manufacture of furniture for offices and trade enterprises;

31.02 - Manufacture of kitchen furniture.

A license to carry out these types of activities is not required, however, it recommends certification of all manufactured furniture in order to confirm the quality of the products. This requires compliance with norms and standards:

GOST 16371-93 “Furniture. General technical conditions ";

GOST 19917-93 “Furniture for sitting and lying. General technical conditions ";

GOST R 50051-92 “Furniture. Chairs. Determination of sustainability ";

GOST 19194-73 “Furniture. Method for determining the strength of fastening of furniture support legs ";

GOST 13715-78 “Joinery Plates. Technical conditions»;

GOST R 54208-2010 “Protective and decorative coatings on furniture made of wood and wood materials. Classification and designations ".

GOST 30255-95. Furniture, wood and polymer materials.

The furniture shop is open from 8:00 to 17:00 (Mon-Fri). The sales office is open from 9:00 to 19:00 (Mon-Sun). Based on this, the staffing table is formed.

Table 4. Staffing table and payroll

Position

Salary, rub .

Number, people

Administrative

Supervisor

Accountant

Industrial

Shop specialist

Production master

Designer-technologist

Trade

Manager

Auxiliary

Forwarding driver

Cleaning lady (part-time)

Total:

210 000.00 ₽

Social Security contributions:

63 000.00 ₽

Total with deductions:

273 000.00 ₽


Specialists of the workshop - they serve all stages of furniture production, combine the functions of a furniture assembler. Education - secondary technical, work experience in a similar position.

Production foreman - organizes the work process, accepts materials and draws up the relevant documentation, is a materially responsible person, monitors the observance of safety measures at work, carries out stage-by-stage control of the production of products. Education - higher, experience in this area - 5 years.

Manager - implements the marketing policy of the enterprise, negotiates with potential customers, places orders and accepts payment, is a financially responsible person, deals with advertising and product promotion, is responsible for filling the site and profiles on social networks. Higher education.

Designer-technologist - develops models and designs of furniture, carries out author's control over the conformity of the produced furniture to the developed models. Higher education.

Accountant - is a materially responsible person, maintains all financial documents, maintains accounting records, monitors compliance with the law when spending money and material resources. Higher education, experience in this field - 3 years.

Forwarding driver - carries out the timely delivery of the order to customers. Requirements: own car, work experience from 1 year, driving license of category B, C.

The manager is a materially responsible person, represents the interests of the enterprise, concludes contracts for economic activities, issues orders and orders, recruits and discharges employees, selects suppliers and searches for sales channels. Education - higher, experience in this area - 3 years.

Cleaning lady - cleans the sales office.

Financial plan for the production of furniture

The financial plan takes into account all the income and expenses of the project, the planning horizon is 3 years. It is planned that after this period, the institution will need to expand its production and range of products.

To launch a project, you need to calculate the amount of investment. To do this, you need to decide on the costs of repairing the office space, purchasing equipment, the initial purchase of raw materials and the formation of working capital, due to which losses of the initial periods will be covered. The specificity of running a furniture business is the need for a large amount of working capital.

Table 5. Investment costs

Variable costs for the production of furniture consist of the costs of materials that are used in the production of furniture, as well as payments for the capacities consumed in the production process (water, gas, electricity, sewage). To simplify financial calculations, variable costs are calculated based on the amount of the average check for each type of product and a fixed trade margin of 300%.

Fixed costs of manufacturing furniture consist of rent, utility bills, payroll, advertising costs, taxes and depreciation charges. The amount of depreciation deductions is determined on a straight-line basis, based on the period useful use fixed assets in 5 years. Fixed costs also include tax deductions, which are not presented in this table, since their amount is not fixed, but depends on the volume of revenue.

Table 6. Fixed costs of furniture production

Thus, fixed monthly costs were determined in the amount of 375,000 rubles.

Evaluation of the efficiency of furniture production

The payback period of the project with an initial investment of 1,132,000 rubles is 8-9 months. The net monthly profit of the project upon reaching the planned sales volume will be 519,560 rubles. The return on sales in the first year of operation will be 25%.

Potential risks of furniture production

To assess the risk component of the project, it is necessary to analyze the external and internal factors. External factors include threats related to the economic situation in the country, sales markets. Internal - the effectiveness of the organization's management.

The specifics of a furniture manufacturing establishment determines the following external risks:

    higher prices for raw materials, interruption in the supply of raw materials. In the first case, there is a risk of increased costs and, as a result, the selling price, which may negatively affect demand. In the second case, the risk is associated with interruptions in production. It is possible to reduce the likelihood of these threats with the right choice of suppliers and the inclusion of all necessary conditions that provide for the supplier's financial liability in case of their violation;

    high competition in the market. Since the furniture market is quite saturated and competition is high, the behavior of competitors can have a strong influence on the demand for your products. To reduce this risk, it is necessary to form a systematic approach to business organization and establish processes within the enterprise. This will allow you to achieve competitive advantages and form a customer base;

    lack or decrease in demand. Lack of demand usually occurs when potential customers do not know about the existence of the company - in this case, it is necessary to conduct an active advertising campaign. In the second case, the emergence of risk is associated with the economic situation or the loss of market share. It is possible to reduce this risk when building your client base, concluding large contracts, production flexibility;

    fire, theft and other force majeure circumstances. The risk of such events, entailing damage to property, is quite low. However, when they occur, the damage can be quite large. To minimize this risk, it is necessary to install in the workshop fire alarm, introduce regular monitoring of compliance with safety regulations. You can also insure the risk with an insurance company;

  • refusal to lease premises or increase in the cost of rent. To mitigate this risk, you need to conclude a long-term lease and choose your landlord carefully.

Internal risks include:

    non-fulfillment of the planned sales volume. It is possible to reduce this risk with an effective advertising campaign and a competent marketing policy, which involves various promotions and bonuses;

    equipment breakdown and production downtime. The risk can be minimized by regular maintenance of the equipment in order to maintain its operability;

    problems with personnel, which mean low qualifications, staff turnover, lack of employee motivation. The easiest way to mitigate this risk is at the recruitment stage, by hiring employees who meet all the stated requirements. It is recommended to use a bonus tool, for example, to pay employees a fixed percentage of net profit based on the results of annual work;

    defective products. In case of minor defects, the products can be sold at a discounted price, and in case of serious violations, they can be sent for processing. The main thing is to identify product defects before the order is handed over to the client. It is possible to reduce this risk by selecting qualified personnel, purchasing good equipment and quality materials;

    decrease in the reputation of the institution among the target audience in case of mistakes in management or a decrease in product quality. It is possible to mitigate the risk with constant monitoring of product quality, receiving feedback from the company's customers and taking corrective measures.




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  • Staff
  • conclusions

Furniture from natural wood will never lose its relevance. The demand for wooden furniture from year to year shows a stable growth, despite the fact that there are many furniture made from alternative materials (glass, plastic, metal). The main reasons for this are high environmental friendliness, the absence of toxic impurities, moreover, the tree carries positive energy and warmth.

Assortment of production from natural wood

Wood is the best raw material for making furniture for the kitchen and children's room.
That is why, right organized business for the production of wood products will always find its client. The list of products that can be made from wood is very diverse:

  • Tables;
  • Chairs;
  • Furniture for restaurants and bars;
  • Gazebos and furniture for summer cottages;
  • Doors and wall panels;
  • Sofas and armchairs for offices;
  • Cabinet furniture;
  • Kitchen sets;
  • Playgrounds;
  • Game tables (billiards, poker);
  • etc.

What taxation system to choose for a wood furniture business

The organizational and legal form of an enterprise for the production of wooden furniture can be either an ordinary individual enterprise or a limited liability company. For small workshops, at the initial stage, an ordinary individual entrepreneur is quite suitable, since registration of this activity (as well as closing) is many times easier and cheaper than opening a legal entity (LLC).

But, individual entrepreneurs cannot create their branches, large firms are not so willing to work with them, and entrepreneurs have more risks of losing personal property (in case of lawsuits) than legal entities (which only risk the property of an LLC).

Therefore, with the enlargement of the business, the registration of an LLC promises a lot of advantages. As a taxation system, the most optimal is a simplified taxation system - STS, 6% of revenue or 15% of profit.

The use of the simplified tax system exempts the company from paying income tax, property tax and VAT. Transition to this special. the regime is carried out directly at the time of registration of a business on the basis of a notification.

What is the OKVED for a business for the production of wooden furniture

When registering entrepreneurship, the OKVED code must be indicated in the application. For production and sale wooden furniture the following codes will work:

  • 36.12 Manufacture of furniture for offices and trade enterprises;
  • 36.13 Manufacture of kitchen furniture;
  • 36.14 Manufacture of other furniture
  • 51.47.11 Wholesale of household furniture;
  • 52.44.1 Retail trade of furniture;
  • 52.44.5 Retail sale of wood products, cork and wicker products;
  • 52.61.2 Retail trade carried out directly by means of television, radio, telephone and the Internet.

If you open an individual business, then in the application you should indicate all the OKVEDs for which you plan to work (you can at least 30, it will not be superfluous). If you register an LLC, then you can specify only one code, since the charter of the LLC will state that the Company can engage in any kind of activity that does not contradict the legislation.

As for the license. Compulsory licensing and certification of manufactured furniture is not established by law. But, some enterprises voluntarily issue quality certificates for their products (to increase sales). In this case, compliance with such norms and standards as:

  • GOST 16371-93 “Furniture. General technical conditions ";
  • GOST 28793-90. Furniture. Tables. Determination of stability
  • GOST 28777-90. Furniture. Test methods for cots
  • GOST R 50051-92. Furniture. Chairs. Determination of stability
  • GOST 19917-93 “Furniture for sitting and lying. General technical conditions ";
  • GOST 19194-73 “Furniture. Method for determining the strength of fastening of furniture support legs ";
  • GOST R 54208-2010 “Protective and decorative coatings on furniture made of wood and wood materials. Classification and designations ".
  • GOST 13715-78 “Joinery Plates. Technical conditions ";
  • GOST 30255-95. Furniture, wood and polymer materials.

What equipment to choose for the production of natural wood furniture

To organize a full-cycle furniture production, you will need to purchase: a thicknesser, a planer, a drilling and grooving machine, a circular saw for cutting a wide board, a milling machine, a grinding machine, a turning and milling copying machine, a spray gun, a drilling and filler machine, an edge banding machine, etc. auxiliary equipment. The main supplier of equipment is China and Taiwan.

How much money is needed to start a business for the production of natural wood furniture

Estimated costs for the purchase of equipment for organizing the production of full cycle wood furniture are 700 - 1000 thousand rubles(including accessories).

Raw materials used for furniture production

For the manufacture of wooden furniture, ready-made furniture boards or an edged solid board are used. The most popular types of wood are: pine, oak, beech, hornbeam, alder, birch, larch. Sawed and dried boards are purchased from forestries, timber industry enterprises and private firms.

One m3 edged boards pine will cost about 6500-7500 rubles. Particular attention should be paid to the production of paintwork. The varnish protects the wood from external influences, increases the resistance to moisture, thereby increasing the service life of the furniture. For best results, the wood is varnished at least three times, drying thoroughly after each application.

Expert tips for creating natural wood furniture

A step-by-step plan for starting a wood products business

The size of the premises for organizing a furniture business directly depends on the planned volume of production. If we are talking about a complete production cycle (and not a “garage version), then the following departments are required:

  1. Production workshop - a place where woodworking machines and other equipment will be located;
  2. Assembly shop - a place for assembling wooden furniture from pre-prepared parts;
  3. Paint shop - a room for paintwork;
  4. Dryer or drying chamber;
  5. Warehouse for finished products / warehouse for raw materials;
  6. Production staff room;
  7. Restroom, shower room;
  8. Premises for administrative staff and sales managers.

The requirements for the production area are standard and require heating, water supply, ventilation, a 3-phase network, and a fire safety system.

Manufacturing technology and manufacturing of wood furniture

The full cycle of wood furniture production includes the following stages:

Stage 1. Preparation of a working sketch. At this stage, technologists are developing three-dimensional models and working drawings of the future product.

Stage 2. Wood preparation for production. At this stage, the type of wood is selected, as well as the drying of the solid wood for 10 days, until its moisture content drops to 80% of the original indicators.

Stage 3. Dissolving the furniture board with a multi-saw machine. At this stage, the bark is removed and the board is cut to the specified dimensions.

Stage 4. The cut-to-length machine removes knots, resin pockets, curves and other defects.

Stage 5. Splicing bars lengthwise - preparation of lamellas. Wooden blanks spread on the table, align along the edge and press on the top and sides with a press. Upon reaching the programmed length, the lamellas are cut and sent to the press.

Stage 6. Bonding lamellas. The lamellas undergo double-sided grinding and glued on a fan press, taking into account the guiding fibers. The gluing time is 40-50 minutes.

Stage 7. Forming the shield of the desired size using a band-dividing machine.

Stage 8. Planing lamellas from both sides on a thicknessing machine.

Step 9. Sawing the furniture board to the desired thickness using a sizing and grinding machine.

Step 10. To create additional strength, the solid wood is trimmed with veneer.

Step 11. Reamer of the mounting holes on a drilling and filler machine. The production of individual pieces of furniture is carried out on automated machines according to the specified parameters. These machines make all the necessary cuts, cutouts and veneer edging.

Step 12. Finished products are subject to control checks for defects and defects.

Stage 13. All parts are sanded 3 times for perfect smoothness of the product.

Stage 14. Furniture varnishing and painting in accordance with the specified design.

Step 15. Drying of the product.

Stage 16. Packing the product and sending it to the finished product warehouse. In addition to the full cycle, there is also a short production cycle. This is when ready-made dried boards are used as raw materials for the production of wood products, which are polished, sawn into certain parts, assembled and varnished.

Staff

The obligatory staff of even a small enterprise for the production of wooden furniture includes:

  • constructor-designer;
  • technologist;
  • carpenters-machine operators (from 4 persons);
  • carvers;
  • auxiliary workers (from 2 people);
  • Sales Manager.

Also, the company will need an accountant, a cleaner, a personnel officer and a lawyer. However, most small businesses outsource these workers in order to save money. It is not profitable to arrange such employees for a full-time job, with small production volumes.

conclusions

Organization of full cycle wood furniture production is a very complicated matter. The project manager has to solve such important issues as: selection of qualified personnel, staff motivation, selection of high-quality timber and paints and varnishes, purchase of expensive equipment and tools, study and implementation of carpentry technologies, regular retraining of production personnel, management of sales, processes, people and much more.

It is for this reason that many inexperienced beginners in this field will inevitably collapse. According to some market players, the best way to study the industry with minimal risk - to organize the business in a somewhat "truncated form". For example, you might only design furniture and entrust the manufacturing processes to an experienced artisan. The key task of organizing a business will be to find a responsible and competent partner.

Professional business plans on the topic:

  • Furniture production business plan (36 sheets) - DOWNLOAD ⬇
  • Furniture store business plan (39 sheets) - DOWNLOAD ⬇

How much can you earn on the production of wood furniture

The payback period for such a business is on average 2 years. The competition in this area is big enough and in order for your business to flourish, you need to take care of product quality all the time, conduct market and competitor analysis, conduct advertising activities and attract new customers through continuous improvement and expansion of the product range.

With the right business organization, annual net income will be up to 40 percent of costs, which is definitely a good enough indicator.

What documents are needed to open a business for the production of wooden furniture

First you need to decide on the legal form of the enterprise. The organizational and legal form will depend on the choice of potential consumers of your products - individuals, small entrepreneurs or legal entities and institutions. Required documents for LLC registration:

  1. The name of the company.
  2. Opening decision protocol.
  3. Information about the founder and accountant.
  4. Requisites.
  5. Charter.
  6. A document confirming the payment of the state fee.

Do I need permissions to start a business

List of permits for starting a business for the production of wood furniture:

  1. Trade license.
  2. Permission from SES.
  3. Fire department permission.
  4. Product certification.

An experienced lawyer will assist you in obtaining all permits and certificates, which will significantly reduce the time for registration.

The consumer demand for beautiful, elegant furniture is constantly growing. New interior design solutions force furniture manufacturers to constantly expand their assortment. The number of furniture factories is increasing, creating full-fledged competition in this market segment. The ease and simplicity of the technological process consists in the manufacture of the necessary parts, their subsequent assembly according to the instructions for the future product, using only a screwdriver, drill, screwdriver.


For a furniture workshop, basic equipment is sufficient, although basically, its choice directly depends on the type of products manufactured at the enterprise for a business project:

  1. Band saw machine. this type is used to cut metal, wood.
  2. Drying mechanisms. Its presence is mandatory for the production of natural wood products.
  3. Wood processing equipment. Wood aging machine, milling machines, a mechanism for splicing wood cloth, drilling, milling and copying mechanisms.
  4. Machine equipment for working with glass. Installed for cutting, nesting, edging and sandblasting, engraving and other manipulations.
  5. Mechanisms for metal processing. With the help of it, polishing, cutting, welding, cutting, drilling of metal parts of future furniture is carried out.
  6. Sewing equipment. Allows you to cut, sew, trim woven elements of furniture construction.


You will also need to have other tools in your arsenal: furniture staplers, planers, hammers, pliers, a drill, a screwdriver, a lot of small tools for working with materials.

Business design. Key aspects

Sightseeing tour

This project involves the organization of its own production facility, where the production of furniture for its subsequent sale will be carried out. Individual entrepreneurship is often the main form of formation of a furniture enterprise, which is due to the sale of finished products to consumers for private use. If it is planned to sell furniture to clients from government and legal structures, then additional registration of a production workshop in an LLC will be very reasonable.

3. Selection of working personnel.

General personnel data can be summarized in the following points:

  • Designer, order taker - 1 unit of work places;
  • Sales manager - 1 unit;
  • Workers of the shop itself - from 2 to 8 units are enough;
  • Driver - 1 unit.

The approach to the choice should be careful, because the face of your organization, authority and clarity in the execution of orders will depend on it.

An employee with experience with special programs should work in the office. He must be delicate, sociable, tactful in order to find customers, bring them to the category of permanent ones, and build up a clientele among consumers of your shop's services.

The production should be carried out by people who know their business. Their sphere of competence should be considered to be working with basic equipment and materials. Now the basis for the production of any furniture is MDF boards and particle boards.

If the production of furniture will be adjacent to your own point of sale, then you need to hire another staff unit in the person of a sales assistant. His responsibilities will be the correct informing about the manufactured products, attracting potential buyers.

Finance: investment and income


Capital investment:

1. Rent for occupied premises:

Production workshop - about 300,000 annually;
- office space - from 100,000 rubles / year.

2. Equipment and computer support - from 200,000 to 1.5 million rubles.

3. Salaries to personnel - starting from 1.2 million rubles. annually.

4. Purchase of materials - calculated individually. Approximately 20% of a finished piece of furniture.

5. Other expense items - about 300,000 thousand annually.

It turns out that an entrepreneur should have a capital of approximately 3.4 million rubles, excluding materials for production in this amount.

Profitability:


The payback period of a production workshop for the production of furniture is individual in terms of time, but mainly fluctuates from one year. With a clear and competent approach to doing business, the income from the sale of finished products will be about 400,000 rubles / month. It is worth noting that many manufacturing organizations are able to earn much more if they take into account consumer demand, the unsuccessful experience of other companies, constantly monitor modern trends in furniture creation, and much more.

The indicated financial indicators are approximate to enable an entrepreneur to determine the prospects for the development of his own business, to skillfully spend funds. Profitability / consumption will depend on various factors, including the region where future furniture production will take place.

Approximate figures from furniture sales in Russia:

  • office furniture - 22%;
  • cabinet furniture - 25%;
  • kitchens - 19%;
  • upholstered furniture - 12%;
  • Bedrooms - 12%;
  • Other - 10%.

The consumer choice is clear. An entrepreneur must take into account all the nuances in order to purchase exactly the equipment that will allow the production of only the types of furniture structures demanded by buyers.

The given business project is approximate, and can become the basis for an individual plan of an individual entrepreneur.

The average person prefers to change the kitchen, hallway, sofas, living room and other furniture as it becomes obsolete or physically worn out - every 8-10 years. The article will help a novice entrepreneur choose a direction for opening a furniture business. Among other advantages, this direction is characterized by the ability to choose a format according to capital intensity and complexity of organizing activities:

  1. With a small investment, they entrust the processing of materials to large furniture workshops and assemble products to order.
  2. Expenses in the range of 1.6 million rubles will allow creating a furniture workshop in the garage and performing basic technological operations. Complex parts are bought externally.
  3. An investment of 3-4 million rubles is the way to create a full-fledged enterprise that manufactures tens and hundreds of products of any complexity per month.
  4. Add half a million rubles to the last one - and you will open a furniture showroom. The shop will supply him with the goods at cost, and therefore the profit will be higher.

Relevance and vectors

The Russian market is overflowing with furniture from both local and foreign manufacturers. The stores offer intricate products of all shapes and colors for any wallet.

Importers and domestic factories prefer to work with products that are produced in large batches: it is simply unprofitable for them to waste time on processing individual orders... But many private clients and small businesses want to buy furniture that suits their apartments and offices in terms of configuration, color, size and style.

And specialization in one-off and small-scale items will be a successful strategy for the owner of a small workshop, where the change lineup is not a problem.

Decide on the choice of the direction of the furniture business:

  • Production of headsets for the kitchen. Serial models often do not correspond to apartment layouts.
  • Manufacturing of sliding wardrobes. They are adjusted to the size of the rooms.
  • If there is high competition, consider specialized furniture. Shop and advertising equipment is expensive, but easily assembled in a garage.
  • Furniture for schools and kindergartens. This niche is difficult to master, but the reward will be a virtual absence of competition and transparent participation through a tender.

Regardless of the direction, the furniture business has one significant advantage - the ability to scale. And when assembling products at home, an entrepreneur who pays attention to their quality and organization of sales will soon be able to buy additional machines and equip a workshop, and in the future - a full-fledged factory.

The business of assembling furniture to order

  1. The master discusses the project of the product with the client and creates its three-dimensional model in a special program. To do this, use software such as:
    • PRO100;
    • "Basis-furniture maker";
    • "Astra Constructor";
  2. After that, they make up schemes for cutting sheet materials for the furniture body. To do this, use programs:
    • Cutting 3;
    • "Astra open".
  3. The client makes an advance payment. Part of the funds is used to buy sheets of MDF, chipboard and fiberboard, which the master takes to a large workshop for processing.
  4. In the workshop, materials are sawn on machines, and then the ends of the parts are pasted over with a melamine or PVC edge.
  5. The remaining money is used to buy other components - ready-made facades, countertops, fittings and fasteners, mirror and glass inserts.

The entrepreneur receives the details of the constructor, and it is easy to connect with each other. After the test assembly, the product is disassembled and taken to the client, where it is installed in the specified place.

How much profit will the production of furniture at home bring? According to Russian manufacturers, the retail price for such a kitchen reaches 35,000 rubles. When selling 8 products per month, the entrepreneur will receive revenue of 280,000 rubles. Net profit will amount to 91,000 rubles, and - 52%.

To start a business in this format, you do not need a large workshop: a room or garage with an area of ​​25–30 m², dry and warm, is suitable for arranging a workshop: humidity and temperature changes will spoil the wooden parts.

Since all labor-intensive operations are performed by third-party contractors, the work requires one hand tool... Transport is useful for delivering materials to the workshop and finished products to customers. The list of equipment includes:

  • power tools - drill, screwdriver, jigsaw, milling cutter, miter saw;
  • cutting tools - drills, crowns, cutters;
  • measuring - tape measures, rulers, corners;
  • hand tools - hammers, pliers, wrenches, screwdrivers;
  • laptop with software for design and cutting;
  • freight transport.

To organize a business from scratch, an entrepreneur needs an assistant: it is difficult to unload heavy sheets of chipboard on their own or assemble a kitchen from them.

The production of furniture at home from cut parts does not require serious investments (not counting the purchase of transport). An entrepreneur will only have to stock up on tools and issue an IP:

Start-up costs

With the specialization of an entrepreneur in kitchens, it is possible to assemble 8 headsets 2.5 m long with purchased facades from MFD per month. Considering that the cost of each product is in the region of 14,500 rubles, it will be possible to estimate the current costs of the business:

Monthly expenses

Mini workshop for the production of furniture in the garage

Once you've figured out how to start a home furniture business, consider expanding your small business. Buying a basic set of processing machines will allow an entrepreneur to:

  • reduce the time for the transportation of materials;
  • avoid chips and scratches on parts during transportation;
  • reduce the cost by 10-15% due to the independent performance of operations.

Do-it-yourself furniture assembly as a business requires a spacious room. The transition to independent cutting of materials is accompanied by the purchase of machines, each of which will require an area of ​​6–8 m². Therefore, an ordinary garage is not enough to equip a workshop; an entrepreneur needs to rent or purchase a double box.

To implement a business plan for such a production in a garage format, you will need both the listed manual tools and equipment - machines:

  • drilling;
  • format-cutting;
  • drilling and filler;
  • edgebanding.

Serving them alone is unrealistic. To increase labor productivity, assistants are hired - a measurer, a driver and an auxiliary worker.

Establishing a furniture manufacturing workshop in a garage is a capital-intensive business than assembling products from pre-cut parts. And when buying used machines, you will have to invest 1.7 million rubles in it:

Start-up costs

With the use of special equipment, the garage furniture assembly workshop will produce more products. In a month, the entrepreneur and assistants will have time to assemble and ship 15 kitchens. The costs will be:

Monthly expenses

Selling that many items is more difficult. Therefore, a businessman will have to attract furniture stores, which provide them with wholesale discounts. You will receive 32,000 rubles for the kitchen, which will bring 480,000 revenue per month. The net profit will amount to 144,500, and the profitability will be 46%.

Opening of a full-fledged furniture shop

A full-fledged furniture workshop is an enterprise that performs all technological operations - from cutting laminated chipboard and before milling MDF facades. A production business plan with calculations shows that doing business in this format allows:

  • reduce the cost due to the conveyor flow;
  • organize sales to retail chains.

How to equip a furniture workshop

Rent and renovate a 350-400 m² space. It will house a production area, warehouses for materials and products, a recreation room for employees and administration offices. Space requirements include:

  • distance to residential buildings 300 m;
  • heating and ventilation;
  • access to engineering networks;
  • the presence of a fire extinguishing system.

The shop is equipped with a full-fledged technological line, which makes it possible to produce two or three kitchens a day. To complete furniture, the business plan provides for the purchase of such machines and equipment as:

  • drilling and filler;
  • trimming;
  • milling and copying;
  • format-cutting;
  • edgebanding;
  • thermal vacuum press;
  • sandblasting machine (for glass and mirrors matting);
  • hand tool;
  • office equipment and office furniture;
  • computers and software for design and cutting;
  • cargo minibus.

The staff of the workshop includes: machine operators, support staff - designer, driver, accountant and sales manager.

Furniture workshop business plan

To draw up a business plan, you need an analysis of all items of expenditure, which includes: preparation of premises, purchase of equipment and creation of a stock of materials for the first month of work.

Start-up costs

Enterprises of this size assemble 50 kitchens a month. Taking into account the need to purchase raw materials, the costs for this period will be:

Monthly expenses

To organize sales, the help of wholesalers is needed. Therefore, the price of the kitchen will drop to 28,000 rubles. With the release of 50 items per month, the business will bring 1.4 million rubles in revenue. The net profit will reach 275,000, and the profitability will be 25%.

Growth point: store opening

Furniture production is a small business, the weak point in it is sales organization. It is not difficult to make 50–80 kitchen sets a month, but you will have to try to find buyers for them.

Increasing the level of sales will be achieved by showing the product to potential customers not only on the screen of a designer laptop, but also as a sample. This requires your own furniture showroom.

How to start a business selling furniture

Opening a company store is not organizing a furniture manufacturing business from scratch: an entrepreneur has a production workshop. But this does not mean that the issue of arranging a retail outlet can be approached not responsibly.

It is important to choose the right place for the salon. For the sale of premium furniture, premises are needed in the city center, while budget furniture is in demand in residential areas and new buildings. The area of ​​the hall should exceed 300-350 m², otherwise it will not fit even two dozen items.

Showcases, racks and other commercial equipment for furniture showroom Not needed. The list of required equipment includes:

  • bright backlit sign;
  • cash register equipment;
  • furniture for workers' rest;
  • office equipment.

We'll have to start looking for sellers. These employees must both understand the technology of furniture production, and be able to captivate the client, convince of the expediency of the purchase. Fire passive and lazy workers.

To make woodworking waste-free, open for solid fuel boilers.

When you have a furniture production, it is possible to open a store with moderate investments: the owner does not need to invest in filling the goods. But when you create both enterprises, there will be expenses:

Start-up costs

Why is it profitable to open your own salon? Use it to sell items at the same retail price without discounts to wholesalers. The sale of 50 kitchen sets per month will bring 1.7 million rubles in revenue. The net profit of the shop at the shop is 355 thousand, and the total profitability is 26%.

What kind of furniture is profitable to produce

And in a small business. when there is the necessary equipment, it is possible to produce any product - from soft ottomans to carved tables. But keep in mind that making exclusive products is an unstable income. Give preference to goods that are needed by a mass buyer.

  • Cabinet furniture... Kitchens made of MDF, laminated chipboard or solid wood, living room sets, hallways, sliding wardrobes, shelving.
  • Furniture for children's rooms, educational institutions... It is made from the same materials, but under constant security control. Products must be certified.
  • Upholstered furniture... In the manufacture of sofas, ottomans, armchairs and beds, metal or wood frames, synthetic fillers, leather, and fabrics are used.
  • Office furniture... Institutional products do not require sophistication and striking design. But they must be durable, practical and ergonomic.
  • Commercial furniture... In this category, products are distinguished for shops, catering establishments, pharmacies. The main requirements for it are strength and hygiene.
  • Country furniture... To withstand heat, cold and humidity. Therefore, it is made from stabilized wood, metal, plastic, rattan.

materials for furniture production

Materials for furniture production

A modern wall or kitchen set is a high-tech product that combines metal, composite panels, polymers and glass. When planning to open a business for the production of furniture, an entrepreneur must imagine what he will have to deal with:

  • MDF... A material with a dense fibrous structure that withstands cutting, milling and threading. Covered with polymers or veneer.
  • Chipboard... Laminated boards are now used for the manufacture of furniture. The durable film gives them a look and protects them from damage.
  • Fiberboard... The material is not durable, but it tolerates cutting. The back walls of cabinets and drawers are sewn up with fiberboard sheets.
  • Array... Glued panel made of oak, beech or maple is an expensive but strong and durable material. It is used to make premium furniture.
  • Glass... In production, glass and mirrors with a clean surface or with sandblasting are used. Stained-glass windows are found in expensive products;
  • Fittings... To reliably connect parts and increase the functionality of furniture, different components are used:
    • handles, gas lifts, hinges, drawer guides, adjustable supports;
    • self-tapping screws, corners, ties, confirmations;
    • polymer films, PVC and melamine edging;
    • chrome and plastic accessories, roof rails;
    • lighting systems.

How to look for customers for a manufacturer

Faced with the activity of competitors, a novice entrepreneur will inevitably think about how to promote the furniture business. It is easier for experienced craftsmen: for them, people's recommendations become the main source of orders. A beginner will have to try to find his target audience and organize the sale of products. What distribution channels are effective:

  • Advertising in the press... Glossy magazines offer luxury furniture, and newspapers with free ads offer budget furniture.
  • Specialized hypermarkets... Large shops of the construction profile allocate entire sections for household furniture and accept it for sale.
  • Corporate clients... Direct mailing of offers to potential customers is suitable for manufacturers of retail, pharmacy or office furniture.
  • Government clients... The official company is entitled to furnishings for schools, hospitals, administrative institutions.
  • Affiliate sales... When looking for buyers on the recommendation of interior designers and construction and repair teams.
  • Social networks... Promotion of the enterprise group on Instagram and VKontakte brings two to three orders per week.
  • Notice boards... To sell furniture on "Avito" and similar resources, they take attractive photographs of goods and come up with vivid descriptions for them.
  • Own site... Attracting traffic to the company's website in search engines and through contextual advertising will help.
  • Own store... Issuer different types It is more profitable for an enterprise to sell products at retail prices through a company salon.

Conclusion

Furniture production is a business, which, with a responsible attitude to business, will allow it to move to a new level every three to four years. Gradually, the entrepreneur will acquire both a client base and useful contacts with designers, builders, repair teams, large municipal and corporate customers in his city and from neighboring regions. This will help in increasing productivity and expanding the range without worrying about sales.

Furniture manufacturing: 9 concepts analysis + detailed furniture manufacturing business plan: 4 steps to building your own business.

Furniture manufacture profitable idea for business.

Is it expensive, difficult and highly competitive? Yes, in order to start manufacturing furniture, you need to have a clear plan of action that will lead you to success.

“Why this particular idea? I can start making British caps: less competition, you can easily become a leader. "

Yes, one cannot but agree with this statement. The furniture business is a tough, competitive environment.

But here's what you get in return for the money and effort spent in organizing your own furniture production:

    You can earn much more from the production of furniture than from fur hats.

    This is not only about the manufacture of goods: sales, assembly, dealership activities all bring real income.

    Regular customers.

    Wholesale purchases and long-term cooperation are the basis for the work of furniture factories.

    Sustainable production profitability.

    Quality furniture is always sold. The demand for domestically produced goods of the middle price category is growing every year.

    The ability to expand your business.

    The percentage of Russian products on the market has grown to 55-70%. Demand creates supply.

    The formation of regional production units will allow them to compete in the battle for monopoly on the furniture market.

How to open your own furniture manufacturing company without huge investments? This is the main question of the article.

Is it real? Yes, no doubt, it is quite possible without large investments.

When you read this article to the end, you will have no doubt about the veracity of this statement.

First step: decide on a furniture production concept

Why do you think the demand for furniture has remained stable over the years?

Diversity is the key to the success of this industry. The versatility of the market allows each manufacturer to find their own “island” of responsibility.

Let's list the spheres of life where various modifications of the same furniture can be applied:

  • educational institutions;
  • shops (hypermarkets, trading floors);
  • official representations;
  • business centers;
  • residential buildings;
  • apartments;
  • , cafes, public canteens;
  • entertainment centers.

Each of these establishments has a certain style of interior, which means that the furniture must have a unique design. Variety is the basis for special product offerings.

The market is divided into ten sections, each of which differs from the rest in production materials, furniture design, and pricing policy.

Defining your product concept is the first step to production success.

Let's evaluate together the main sections of furniture production in Russia.

1) Manufacture of wooden furniture.

The basic version for production is the most accurate characteristic of this direction. Wood is considered a so-called warm material.

Wooden furniture is used in living quarters, educational institutions, hotels, any service centers where the emphasis is on the client.

What are the advantages of the production of wooden furniture?

  • durability;
  • reliability;
  • ease of processing;
  • sufficient amount of raw materials for production + moderate cost;
  • variability of furniture design.

Also, we must not forget about the other important features of the tree: it retains heat well + has a low density (the weight of the material is relatively small).

Is it worth it to manufacture wooden structures or is it better to find analog materials?

Nothing beats wood for the novice joiner.

2) Manufacture of metal furniture.

Metal furniture manufacturing: what is it for?

  • Warehouses requiring practical furniture that can withstand heavy loads.
  • For storage of drugs, as well as maintaining safety metal constructions fit better than the rest.

    Food industry.

    Working with some products (meat, fish, quick-frozen products) requires the use of stable and easy-care structures.

    Banking industry.

    The main purpose of using metal furniture is maximum safety.

  • Chemical industry, metallurgy and other industries involving the use of specific materials.

Working with metal is very different from trimming and shaping timber structures. Without special skills and abilities, you should not take on welding and metalworking machines.

3) Production of solid wood furniture.

Readers may have a question: "What is the production of solid wood furniture?"

Solid wood is a solid material, i.e. boards, wooden boards that did not lend themselves to any processing. The principle of mining the solid wood is sawing solid wood.

Solid wood products have a unique look, and working with them requires special knowledge and many years of experience in working with wood.

The cost of raw materials for such furniture is high, so this expensive and fragile material can be used only if you are completely confident in your skills.

Is this the best idea for your start-up business? Definitely not! Only the most experienced entrepreneurs risk taking on the production of luxury solid wood furniture.

It's too big a chance to burn out, especially considering the fact that serious customers only turn to experienced market players who have managed to strengthen their reputation with deed and time.

4) Production of upholstered furniture.

Upholstered furniture is an indispensable attribute of a cozy home interior apartments, private houses.

The trend of the 21st century is office equipment with all the conveniences for employees, therefore the scope of this concept is only growing.

The design of upholstered furniture is sometimes striking in its functionality and thoughtfulness of details.

But, it is necessary to understand that the client's demand is always focused on simple and understandable forms, comfort and low price.

What problems will you face if you choose the production of upholstered furniture?

    The need for manual upholstery.

    Technique for automated upholstery costs fabulous money, therefore it will be cheaper to use the services of a professional upholsterer.

    The fabrication of the frame + upholstery of the cover takes up to several days.

    Failure to fully automate can negatively impact overall performance.

    Cost of materials.

    Price upholstery materials for furniture may exceed the cost of a frame assembled from fiberboard and chipboard.

Upholstered furniture is not a panacea for a budding entrepreneur. The cost and labor intensity of production require serious capital investments.

5) Manufacture of cabinet furniture.

Simple chipboard cabinet furniture is used in all spheres of human life. A bench for a classroom, a kitchen corner, a simple book table - all these are cabinet products.

The technological process of its production can be either 90% automated or manual, depending on the complexity of the design.

Why is making cabinet furniture a great idea for a small business?

    Simplicity of design.

    You don't need to use expensive designer services. Simplicity of design is the key to success in this sector of furniture production.

    Ease of assembly.

    The process can be automated, but it is also possible to provide home collection services.

    This will serve as another marketing benefit for your business.

    High profitability.

    There are always clients.

    With a little effort, you can establish contact with business centers, or educational institutions.

    It is necessary to choose a direction for permanent cooperation, this will ensure the stability of orders + uniformity of work.

6) Production of office furniture.

The production of office furniture is a narrow specialization of the "cabinet" direction. Often, the production of cabinet furniture for the office differs from the production of household furniture.

The most obvious sign is the rigor of the design + restrained shades.

The best format for selling your services is to place orders for the complete arrangement of the office.

What are the design features in the production of office furniture?

  • The designer must work out the general concept of the room, i.e. every piece of furniture in the office must match the overall atmosphere.
  • Clear product lines: nevertheless, the rigor of the workflow must be reflected in every detail.
  • Materials: the use of the same type of materials for production allows you to invest the minimum amount for manufacturing.

Production of cabinet furniture for the office? Yes, but only if you initially take the right position in the market.

Make furniture in a moderate price range, targeting small offices. Then success among buyers is guaranteed.

7) Production of custom-made furniture.

Custom furniture production is a separate business sector. And also an ideal option for your own business.

The main goal of such entrepreneurship is to get one order, fulfill it with high quality, and only then take on the second.

If you are a sole proprietor with a garage with minimal equipment, this is your gold mine. Of course, you need to have experience in working with wood and be a high-level specialist to organize such a production.

Clients order the services of an individual master carpenter only if it becomes necessary to make exclusive furniture.

The professionalism of an entrepreneur and his team is of paramount importance in business development.

8) Manufacture of children's furniture.


The production of furniture for children must be accompanied by constant supervision. It is important to remember who you are creating the product for.

Basic quality standards that the production of children's furniture has:

    Environmental friendliness of materials.

    Particular attention should be paid to the use of polymers.

    Any open contact of a child's skin with industrial chemicals can lead to irritation and other unpleasant consequences.

    The practicality of the design.

    Furniture must be stable and practical to ensure the safety of the child.

    Interesting design.

    Young children perceive the world a little differently. For them, not only practicality is important, but also the visual component.

If you are just starting your entrepreneurial journey, leave the manufacture of children's furniture to other market players.

Any mistake in the production of an inexperienced businessman can put a fat point on all expectations.

9) Manufacture of kitchen furniture.


Kitchen furniture, for the most part, is cabinet-made, assembled from ready-made sections of fiberboard and chipboard.

An important indicator of quality is practicality. Working in the kitchen is associated with the constant use of every element of the interior.

Kitchen furniture should be simple and understandable even for a child: no extra shelves and decorative elements.

What are the advantages of producing kitchen furniture for a budding entrepreneur?

    It is not necessary to have a furniture workshop or factory.

    It is enough to be a good designer to correctly describe the wishes of the customer.

    Those. you have to assemble the layout of the structure, and then simply order the necessary sections and put them together already in the client's house.

  • Simple design simplifies production work, allows for greater process automation.
  • Cheap materials.

    If you take apart 90% modern designs, inside you will see a mixture of fiberboard, chipboard, glue and varnish.

All financial transactions related to the acquisition of income by an individual entrepreneur must be carried out using a current account.

Determine the accounting format.

Now everything is ready for the official start of the project. The only thing left to do is to think over the format of your production.

STEP 2: Determine the basis for the supply of materials. Equipment for the production of furniture.

Think about the question: where to get the materials needed for production?

The best option is to approve an agreement with the woodworking shop on the bulk purchases of chipboard, fiberboard and other consumables.

The advantage of such cooperation is the ability to order a cut of the material according to the dimensions you specified. This eliminates the need for expensive wood-cutting machines.

List of materials for the production of cabinet furniture


Material name
unit of measurementPrice, rub.)
Chipboard 12 mmsq. m.95
Chipboard 16 mmsq. m.90
Fiberboard 3.2 mmsq. m.25
Edge materialn.m.2
Packaging (cardboard)sq. m.2
Fittingsset160
Cutting toolset7 800
Fastenersset60

Getting materials is not a problem. It is much more difficult to make a high-quality cut according to the design requirements.

Would you like to pay for the services of a woodworking workshop? Rent equipment for the production of furniture for a specific time.

To do this, you need to contact the administration of the nearest furniture factory and agree on the use of machines outside of working hours. The management of furniture production is interested in the constant operation of the machines, because every minute of downtime costs them a lot of money.

Basic furniture making machines

MachineAppointment
Panel saw
It is used for sawing panels of fiberboard, chipboard.

It is fundamental in the work of a carpenter with cabinet furniture.

The cost starts at 100,000 rubles. Depending on the manufacturer and the type of supply, the material can reach 300,000 rubles.

Edgebander
It allows you to close the edges of fiberboard and chipboard slabs using high-temperature impact on the roll facing material.

The cost is from 100,000 to 200,000 rubles.

Drilling and filler machine
It is used for drilling through and blind holes in chipboard and fiberboard panels.

The cost is 100,000-150,000 rubles.

Renting machines will allow you to create the desired cut shape on your own.

But if your level of professionalism does not allow you to carry out perfectly accurate work, trust the specialists of the woodworking workshop.

STEP 3: "Where do I store the finished furniture and how can I deliver it to the customer?"

There is no problem of storing materials, if you work with a woodworking industry - use the area of ​​their warehouse.

The rental price will be minimal. It is enough for you to have an area of ​​10-15 sq. m., the price is 5,000-8,000 rubles. per month.

Delivery of components to the customer will not be a problem either. If you don't have own car, use the services of a transport company.

The cabinet furniture has a distinctive quality: it is divided into convenient sections, which makes it easy to transport.

STEP 4: Furniture assembly and payment.

When you have delivered the sections of the product to the customer at the site, there is only one step left - assemble the structure and get your money.

To do this, you need to have the simplest tools with you: a screwdriver, a perforator and the necessary fasteners.

The greater the level of professionalism you show during the assembly process, the more best review will leave the client about the work done.

"How much will I earn on each completed project?" This is the most important question an entrepreneur is concerned about.

There is no definite answer. Consider a specific example and evaluate the prospect of earning yourself:

  • Material cost for assembly kitchen corner RUB 10,000
  • The cost of a finished corner in a hypermarket is from 40,000 rubles.
  • Unique design solution at the request of the client + 2,000
  • The final price of order execution by you is 37,000 rubles.

Conclusion: spending 10,000-15,000 rubles on materials + sawing work, you get a reward of 37,000 rubles.

Such a price is lower than the market average, which will allow you to win the competition + you personally receive from 20,000 rubles.

Beneficial enough? The answer is obvious yes.

Furniture manufacture great idea for an entrepreneur. If you do not have initial capital, but know how to work with your hands and your head, welcome to the business.

Define your sector of the furniture business and carefully consider the basic principles of work.

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